摘要
采用文献资料法、比较分析法,对目前我国体育报纸市场竞争面临的挑战和竞争有利条件,行业如何重新洗牌进行分析研究.在此基础上,提出了我国体育报纸市场竞争生存对策.
By using the method of documentary and comparative analysis,the author analyses the challenge status of sports newspaper and the better conditions,shuffle cards in professions in China.Based on it,the market existing strategy of Chinese sports newspaper has been put forward.
出处
《安徽师范大学学报（自然科学版）》
CAS
北大核心
2011年第2期199-201,共3页
Journal of Anhui Normal University(Natural Science)
关键词
体育纸质报纸
生存状态
生存策略
sports newspaper
existing status
existing countermeasure
