基于“富丽性价值”理念的乡村发展导向及策略研究

Guidance and Strategies for Rural Development Based on "Amenity Value"

阐述了"富丽性价值"的含义并回顾了台湾"富丽农村"的建设实践,突出其在改善农业生产环境及农业经营形态,提升农村经济水平和农民生活品质等方面的作用,在此基础上从农业功能、产业形态、经济形态等方面构筑了新乡村价值体系,界定了"富丽乡村"的概念。分析了"富丽乡村"的发展目标导向,既明确了总体目标,也从生产、生活、生态3个方面阐释了分项目标,最终就"富丽乡村"的发展策略提出了建议,即生产精细化、生活细致化、生态精明化:生产精细化强调维护农业功能的多样性,从农业增长动力、农业生产模式、农业经营主体、农业经营方式、农业产业功能方面促进农业升级转型,以休闲农业和乐活乡村旅游模式的发展来创新农业生产经营业态;生活精致化注重优化乡村社区组织,加强对乡村文化遗产的保护;生态精明化突出从乡村生态系统、乡村人居环境、农田生态环境3个方面构建"富丽乡村"。

The connotation of ＂amenity value＂ was elaborated,construction practices of ＂rural amenities＂ in Taiwan were reviewed,and its role in improving agricultural production environment and operation pattern,promoting rural economic development and quality of rural residents was highlighted.On this basis,a new rural value system was established from the perspectives of agricultural functions,industrial forms and economic forms,and the concept of ＂rural amenities＂ was defined.Moreover,the development targets of ＂rural amenities＂ were analyzed,including the overall objectives and those specific ones from 3 aspects of production,life and ecology,and finally suggestions on the development of ＂rural amenities＂ were proposed,that is,elaborate production,elegant life and refined ecology.Elaborate production focuses on maintaining the diversity of agricultural functions,promoting the upgrade and transformation of agriculture from the aspects of agricultural growth drivers,agricultural production mode,agricultural management subjects,agricultural management pattern,agricultural functions,and tries to bring new concepts to agricultural production and management patterns through developing recreational agriculture and LOHAS rural tourism（LOHAS refers to Lifestyles of Health and Sustainability）;elegant life emphasizes the optimization of rural communities,and the protection of cultural relics in rural areas;refined ecology highlights the construction of ＂rural amenities＂ from 3 aspects of rural ecosystem,rural living environment and farmland eco-environment.