在ECFA签署背景下福建冷链物流发展的机遇与挑战

The Opportunities and Challenges of the Cold Chain Logistics Development in Fujian Under the Background of ECFA

随着我国民众物质生活水平的提高和我国快速消费品市场的扩大,冷链物流运作也收到越来越多的关注。2010年初海峡两岸经济合作框架协议的签署,优化了大陆对台的贸易政策,也直接对对岸的海西地区物流发展同时提供了机遇和挑战。文中将以福建地区为例,以ECFA的签署为背景,重点阐述该协议的签订带来的机遇和挑战,并在此基础上指出海西冷链管理存在的一些问题,最后结合物流管理的思想对其提出一些建议。

With the improvement of material living standard and the expanding of fast moving consumer goods market,cold chain logistics operation has received increasing attention.The sign of Economic Cooperation Framework Agreement not only optimized the mainland to Taiwan＇s trade policy,but also directly provides both opportunities and challenges on the other side of the West Coast Economic zone logistics development.This paper will take the example of Fujian,under the background of the signing of ECFA,and will focus on the problems in West Coast Economic zone cold chain management,then combine the idea of logistics management to make some suggestions.