摘要
在进行大量市场调研的基础上,本文认为我院的市场营销专业教学计划应当调整,并对该计划调整的依据、保证条件和思路,进行了探讨。
Based on lots of market researches, the author comes to a conclusion that our school should adjust the plan for marketing major, and then it further explores the basis, assurance and thinking for the plan adjustment.
关键词
市场营销专业教学计划
高职院校
调整
marketing
major plan
high vocational college
adjustment
evaluation