摘要
以《太原市杏花岭区国师街片区户外广告规划》为依据,从规划思路、规划策略与手段、规划管理3个层面,对太原市国师街片区广告进行了探讨和研究,为今后的户外广告规划提供了一些方法。
Based on the Planning of Outdoor Advertising for Guoshi Street Area of Xinghualing District in Taiyuan City,and from three levels of planning ideas,planning strategies/methods and planning management,this paper probes into the advertising of Guoshi Street Area of Xinghualing District in Taiyuan City,and provides some methods for the future planning of outdoor advertising.
出处
《科技情报开发与经济》
2011年第11期154-156,共3页
Sci-Tech Information Development & Economy
关键词
城市户外广告
可操作性原则
太原市
urban outdoor advertising
operability principle
Taiyuan City