正确对待和处理市场投诉提高企业危机处理能力

Handling Procedure for Consumers' Complains and Crisis Control (to be Continued)

介绍了企业如何在市场中避免出现由产品引发的信任危机。

The topic discussed in this paper is how to handle consumers complains, as well as how to decrease the crisis caused by the product quality.