摘要
随着文化体制改革的不断深入,我国广电媒体集团进入了新一轮"制播分离"改革阶段,媒体企业现代治理结构的完善被提上了议程。研究和分析目前我国广电媒体集团公司的治理现状,找出存在的问题和产生的原因,将有助于我们构建适应媒体体制改革需求的现代媒体企业治理模式。
With the deepening of China＇s cultural industry reform, broadcast media group in China has entered a new round of ＂Commission＂ phase of reform, the modem corporate governance structure of media industry was put on the agenda. Research and analysis of the current corporate governance status in broadcast media company in China, find the problems and causes, will help us build the media governance and management system to adapt to the needs of the media institution reform
出处
《上海市经济管理干部学院学报》
2011年第3期32-36,共5页
Journal of Shanghai Economic Management College
关键词
广电媒体
体制改革
公司治理
broadcast media industry
institution reform
corporate governance
