摘要
沃尔玛百货有限公司国际业务总裁兼首席执行官董明伦（DouMcMillon）已记不清有多少次来中国了。15年前,当他以采购人员的身份第一次踏上中国广袤的土地,零售大鳄沃尔玛正在奏响进军中国市场的序曲。
The President and CEO of WalMart's international business Doug McMillon cannot tell how many times he has already been in China.Fifteen years ago,when he first came to China as a purchaser,Wal-Mart,the retail 'predator',was playing the prelude of the foray into Chinese market.At present,Wal-Mart's sales in Chinese market have already taken up nearly 10% of total sales of WalMart's international business.'Wal-Mart is developing business in fifteen countries of the world,and China is one of the most important markets.' Doug McMillon said,'Wal-Mart has been innovating and exploring the ways of meeting consumer demand in Chinese markets or other emerging markets.'
出处
《经理人》
2011年第6期88-92,共5页
Manager
