摘要
5月17日，鼎晖投资创始人之一王功权一条微博打破了平静，“各位亲友，各位同事，我放弃一切，和王琴私奔了。感谢大家多年的关怀和帮助，祝大家幸福!”这条微博瞬间成为全国网民热议的焦点，7万多人转发，3万多人参与评论。
From April 6th in 2011,Tsai Chunhong has passed the authentication from Sina Micro Blog as the title of chairman of 'Real Kung Fu' and used Sina Micro Blog to report or respond the events on live.Almost at the same time,Pan Minfeng,Tsai Dabiao's ex-wife,also opened her own Micro Blog on Sina and NTES to send messages for fighting back Tsai family.However,some marketing experts of Mirco Blog believe,although raking up mutual past on Micro Blog can win the sympathy and support for the warring parties and get report opportunities from media,it will produce devastating damage for the brand image of 'Real Kung Fu' which was built elaborately.
出处
《经理人》
2011年第6期98-101,共4页
Manager
