摘要
文章以施拉姆公式作为思考主线,认为创设图书馆信息产品在内容和形式上应该是兼备"好看"、"有用"、"重要"3个基本要素,形式、风格、获取渠道等也要"省力"。在此基础上,分析目前图书馆信息产品制作中存在的一些瓶颈,提出相应的对策。
TakingSchramm formula as the main line of thinking, the authors argue that the library information products, both in the contents and methods should have the three fundamental features, that is, ＂pretty＂, ＂useful＂, and ＂important＂, and in forms, styles and the access channels should be ＂efficient＂ . And finally, the authors analyze some bottlenecks in creating the information products and put forward some suggestions.
关键词
施拉姆公式
图书馆信息服务信息产品
Schramm formula library information services information products
