试析北京市文化创意产业的影响因素

The Empirical Analysis on the Influential Factors of Beijing Cultural and Creative Industries

本文对北京市文化创意产业的发展进行了回顾,分析了文化创意产业发展的影响因素。在对影响因素进行定性分析的基础上,通过建立灰色关联模型进行定量研究,衡量各要素与文化创意产业的关系,研究结果显示政府政策、文化环境在北京市文化创意产业发展中起着较为重要的作用。

This paper,based on the current development practice of Beijing cultural and creative industries alone with the literature review,analyzes its influential factors,and the importance of each factors.After the basic qualitative analysis,The relationship between each factors and Beijing cultural and creative industries has been analyzed through the gray correlation model.The result shows that government policy element plays a greater role among the rest of the others.