摘要
介绍《中国实用内科杂志》编辑部主办的媒体见面会的过程,认为媒体见面会构建了学术期刊发表的最新科研成果大众化传播的有效机制,是科技期刊提升自身形象,体现社会责任感的重要途径。同时强调媒体见面会是科技期刊的一种新的经营模式,需要更多的实践和探索。
This article introduces the process of press briefing sponsored by Chinese Journal of Practical Internal Medicine.It is considered an effective mechanism for releasing the latest research results to the public and sci-tech periodicals should improve image itself and take more social responsibilities by this way.The article also emphasizes that press briefing is a new management mode for sci-tech periodicals,and need more practice and exploration.
出处
《编辑学报》
CSSCI
北大核心
2011年第3期261-262,共2页
Acta Editologica
基金
2010沈阳市科学技术计划项目(F10-149-9-62)
关键词
科技期刊
经营模式
大众媒体
媒体见面会
sci-tech periodical
management mode
mass media
press briefing
