行业博物馆的目标定位与发展思路——以中国水利博物馆为例

Target location and development strategy of trade museums:A case study of National Water Museum of China

随着中国社会经济的发展,人们对精神文化产品的需求日益增长,在此背景下,博物馆特别是行业博物馆在中国得到了迅速发展。有些行业博物馆在满足社会公众的精神需求的同时,也存在目标定位不清、发展思路不明等问题。现以中国水利博物馆为例,对其未来发展中的目标定位与思路进行了深入探讨,以期为其它行业博物馆的未来发展提供借鉴。

With the development of social economy in China,people ask more for mental and cultural products.As a result,museums especially trade museums develop rapidly.Although they partly meet the mental demands of the public,some trade museums are not definite in target location and development strategy.Taking National Water Museum of China opened recently for example,we discuss its target location and the development strategy in future to offer reference for other trade museums.