摘要
选题策划是总编辑或社领导最重要的一项工作,它关系到编辑出版社的生存、发展和繁荣。总编辑如何更有效地建立选题策划机制,优化图书结构,从而推动出版社新的发展,已成为业内人士非常关心的话题。
Topic selection is the most important work of the editor in chief or community leader, and relates to the survival, development and prosperity of editorial press. How the chief editor effectively create topic selection mechanism and optimize the structure of books, thereby promoting the new development of press has become a topic which greatly concerned by the industry.
出处
《价值工程》
2011年第19期327-328,共2页
Value Engineering
关键词
选题策划
办刊质量
效益
topic selection
journal quality
efficiency
