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战略变革中的障碍分析

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摘要 企业在面临外部环境的改变或者在自身发展遇到瓶颈的时候,往往需要进行战略变革。由于战略变革的结果有很大的不确定性,企业进行战略变革的时候面临着巨大的风险和障碍。本文从企业进行战略变革时对外部环境的分析判断,企业自我定位和具体变革过程等多个角度出发,分析了企业在战略变革过程中可能面对的各种障碍。
作者 刘鑫
出处 《现代商业》 2011年第12期186-187,共2页 Modern Business
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