媒介文化互动传播与地域文化交流——东北地区地域文化的大众媒介传播

Interactive Communication of Media Culture and Exchange of Regional Culture——The Cultural Communication of Mass Media in Northeast of China

大众媒介在地域文化的交流和整合活动中,构建了新的地域文化交流观,将不同区域的文化关系放在文化意义和文化功能的互动框架中加以认识和阐释。在现代社会环境下,大众媒介的文化传播,既是文化新变的推动机制,同时其自身也成为文化新变的组成部分。媒介文化作为大众媒介传播活动的文化成果,以特有的文化力量建构地域文化新的生长因素。东北地区在地域文化的发展中,应积极发掘大众传媒区域间互动传播的文化潜力,在媒介文化的推助下,构建东北地区地域文化交流新的发展格局。

The mass media constructs a new regional cultural exchange view in regional cultural exchanges and integration activities.The cultural relations in different areas will be understood and interpreted in the interactive framework of the culture significance and the cultural function.In modern social environment,the cultural communication of mass media is a pushing mechanism for cultural changes and itself is becoming part of the cultural changes.As the cultural achievements of media communication activities,with its unique cultural power,is becoming new growth factor in building regional culture.The cultural potential of interactive communication among regional mass media should be actively explored,a new development pattern of regional cultural exchange in Northeast of China should be constructed with the support and assistance of media culture.