客户协同创新协议达成的合作博弈研究

Study on the cooperative game model of a customer collaborative innovation agreement

客户协同创新是企业创新活动的重要形式,其得以顺利实现的重要前提是如何分配参与创新活动的各方成本和利益,并据此达成协作协议.该研究首先根据静态合作博弈模型对协议的建立进行了量化分析,鉴于现实中许多协议无法被强制执行的客观现实,又建立了动态微分合作博弈模型,并对两种合作博弈模型的特点与效果进行对比分析.研究结果表明,动态微分合作博弈模型不需要协议被强制执行,且可以保证参与各方的收益和成本得到瞬时支付和补偿,理论上更为严谨,符合现实情况,因而比静态合作博弈模型更加有利.研究成果丰富了合作博弈理论在客户协同创新领域中的应用,为客户协同创新协议的制定和完善提供了有力支持.

Customer collaborative innovation（CCI） is the chief form of an enterprise＇s innovation activities,whose successful implementation depends on the method of cost and profit sharing among different participants and the resulting collaboration agreement.This study presents quantitative analysis for the drafting of an agreement based on a static cooperative game.Then,given the fact that compulsory implementation of many agreements is difficult to carry out,the cooperative differential dynamic game model was established and the characters and performances of these two models were compared.Results show that the cooperative differential dynamic game model does not require the compulsory implementation of agreement and could guarantee the instant payment of both benefits and costs for each participant,which is more rigorous in theory and closer to reality,thus more advantageous than the static cooperative game model.The outcome of the study has strengthened the application of cooperative models in customer collaborative innovation and supported the improvement of collaborative innovation agreements.