时间价格敏感需求下供应链协调研究

Research on Supply Chain Coordination with Time-and-Price Sensitive Demands

在市场需求价格和响应时间敏感下,以一个制造商和一个经销商构成的两级MT0供应链为背景,通过建立供应链收益函数模型,分析响应时间对供应链企业决策的影响。给出了制造商和经销商在分散决策下的最优响应策略,并得出了供应链双方在分散决策下无法实现供应链完美协调的结论。而后,对供应链协调问题进行了探讨,发现收益共享合同不能实现供应链协调,两部收费制合同在满足一定条件下能够实现供应链完美协调,并通过数值实例对结论进行了释义和说明。

A two-level MTO （make to order） supply chain composed of one dealer and one manufacturer is considered in this paper. With time-and-price sensitive demands taken into account, a model for the supply chain revenue is derived. Based on the model, the impact of response time on the decisions for the manufacturer and dealer under decentralized decision making are presented, respectively. It is found that the supply chain cannot be perfectly coordinated under decentralized decision making. Furthermore, it shows that the supply chain cannot be coordinated by using revenue-sharing contract. However, under certain conditions, the supply chain can be well-coordinated by using two-part tariff contract. A numeric example is used to demonstrate the findings.