试论体育管理中的公共关系

SOME IDEAS ON HOW TO DEVELOP THE SPORTS ADMINISTRATION

论述了在体育管理中运用公共关系的意义和作用,并对体育管理中公共关系的基本要素和基本内容以及在体育管理中如何开展公关活动进行分析,指出必须在体育管理中有目的、有意识地开展公关活动,并对今后在体育管理中如何开展公关活动提出了见解-

This article expounds the significance and functions of using public relations in the sports administration,and also analysies the basic essentials and basic contents of the public relations in sports administration,and how to develop these public relations activities. It points out that public relations activities must be purposively and consiously developed in the sports administration. And then it puts forward some ideas on how to develop it. Key words:physical education management;public relations;publicGe 1 ,ZHAO Zhi-shan 1 ,WANG Liang-en 1 ,HUAN Hai-feng 2 ( 1.Department of Chemical Engineering,Fuzhou University,Fujian Fuzhou 350002,China;2.Quanzhou Rural-Enterprise Burean,Fujian Quanzhou 362001,China) Abstract:Simulating brain selective study,we present a modified back-propagation algorithm(SSBP algorithm) which can study selectively.In the two cases described in this paper,the study velocities were markedly raised compared with standard BP algorithm.It can also open the deadlock to some degree.