谈涂料经营的“品牌策略”

Brand strategy in coatings business operation

通过对一些知名企业开发“品牌策略”的潜心研究,对“品牌策略”的实施进行具体化细分,

By studying the brand strategy of some famous enterprises,the author makes a comparison between them,indicates the features of each of them and discusses the role of each practice.