谈色彩的情感性在艺术设计中的应用

Application of the passion of colors in art design

色彩对人们的心理活动和行为产生的影响是直接和广泛的。色彩的情感性客观存在并表现为明显的地域性。在包装、广告、网页等艺术设计中正确把握色彩的情感作用,可以使作品的效果更加卓越。

Colors have direct and strong effects on people＇s mental activities and physical behavior.The passion of colors exists everywhere.However,it has obvious regional features.Appropriate application of the passion of colors in art design of packages,advertisements and webs can make the works of art more charming.