摘要
提出了创建中国ＣＩＳ体系的构想。论述了赢的策略——ＣＩＳ的涵延及其与知识经济的关系，强调“知识经济已见端倪，国力竞争日趋激烈”，ＣＩＳ已被推上经济与设计领域的前沿。
Discusses the relationship between the knowledge economy and the CIS, providing the assume of creating Chinese CIS system, CIS is caiied the strategy of win. Emphasizes the emerge of the knowledge economy and the drastic competition of the national pawer.CIS has been pushed to the foreland of the morden economy and design.
关键词
知识经济
企业识别系统
系统论
企业形象战略
knowledge economy
corporate image system(CIS)
creationary engineering
digital technique
