摘要
我国企业的营销工作存在诸多问题,只有面对和分析自身的营销工作存在的问题,才能够不断改进自己的工作。本文从六个方面对此进行了分析,并建议从营销体系构建的角度上加强企业的营销工作。
There are many problems in China＇s corporate marketing.Only to face and analyze their existing problems,can they continuously improve their work.This paper analyzed from six aspects and suggested strengthening the company＇s marketing efforts from the perspective of marketing system.
出处
《价值工程》
2011年第22期57-58,共2页
Value Engineering
关键词
金融危机
企业
营销
financial crisis
enterprises
marketing
