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乡村旅游服务质量研究综述 被引量:3

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摘要 从乡村旅游发展至今,对乡村旅游服务质量的研究就一直受到关注。本文通过对国内外重要期刊所发表的文献的搜索和梳理,较为系统的总结了国内外乡村旅游服务质量的研究重点,主要包括乡村旅游服务质量的测量方法、乡村旅游服务质量的构成要素和乡村旅游服务质量的影响因素三个方面。在此基础上,对我国乡村旅游服务质量的研究进行了展望。
作者 张文萍
出处 《现代营销(下)》 2011年第7期188-189,共2页 Marketing Management Review
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