基于网络传播视角的中外部分高校网站主页比较分析

Comparative Analysis of Universities' Homepage at Home and Abroad based on Internet Communication

高校网站是公众了解学校的重要途径。从用户体验角度,对国内外六所高校网站主页进行比较分析,建议国内高校网站主页在用户定位、版式设计、内容等几个方面加以改进。

The homepages of universities are the important way for the public to get information about the schools.Through analyzing the six universities＇ homepages at home and abroad from the perspective of user experience,the article puts forward some suggestions for improving it from several aspects,such as,user location,layout and content.