基于系统动力学的动漫产业链增值效应研究

Research on the value-added effect of animation industry chain based on system dynamics

在分析当前中国动漫产业链结构及其运作机制的基础上,论述了产业链内部增值系统的动态复杂结构,探索性地构建了动漫产业链增值效应的系统动力学模型,并进行了仿真分析,模型较准确地反映了各因素的相互关系及产业链增值趋势,模拟结果表明动漫产业链的增值系统总是首先经历一个低增长期,待受众数量趋于稳定后才会呈现明显的大幅度增值趋势,为我国动漫产业的发展提供了一定的理论参考。

Based on the analysis of the current structure and operational mechanism of China’s animation industry chain,this paper discusseds the dynamic complex structure in the value-added system of the internal industry chain.The System Dynamic model for the value-added effect of animation industry chain is constructed,which can accurately reflect the relationship between various factors and value-added trends of the industry chain.The simulation result showed that the value-added system of animation industry chain firstly experiences a low-growth period,and will present a substantial value-added trend until the number of the audience is stable,which provides a theoretical reference for the development of China’s animation industry.