RFID对生鲜农产品运输时间及零售商与物流商收益的影响分析

Analysis on Effect of RFID on Transit Time of Fresh Agricultural Products and Benefit of Retailers and Logistics Providers

在生鲜农产品的运输时间影响产品新鲜度进而影响市场需求的条件下,探讨了采用RFID技术前后生鲜农产品的运输时间以及零售商和物流商的收益的变化情况。研究结果表明:零售商和物流商的收益受运输时间和RFID标签成本的影响,在零售商和系统整体的收益增加而物流商的收益减少的情况下,引入收益协调机制可实现零售商和物流商的收益的帕累托改进。最后,运用算例对结论进行了验证。

This paper studies the changes of transit time of agricultural products and profits of retailers and logistics providers before and after using RFID technology on the condition that the transit time of fresh agricultural products affects the product＇s freshness,and then affects market demand.The result shows as follows：the profits of retailers and logistics providers are affected by transit time and tag cost;in the situation of the increase of retailers＇ profits and the decrease of logistics providers＇ profits,the Pareto improvement of profits of retailers and logistics providers is achieved under the profit coordination.Finally,it validates the conclusion through a practical example.