摘要
究竟谁是你的顾客,谁最有可能付钱给你?有的公司可能认为核心顾客是那些35-54岁钱包鼓鼓的男士,其实这样想是不全面的。仔细研究顾客资料能够揭示隐藏的商机、获取真实的市场情报,使企业能够将战略重点聚焦在具备最大增长潜力的领域。而在今天,这样做尤其重要。面对着收紧口袋的消费者,公司要想获得增长就得在已经占领的市场上努力争取更大的份额,究竟要如何做,那就让"市场地震学分析"帮你找到意想不到的市场吧。
Who is your real customer and is the most likely to hand his money to you? Some companies might consider those 35-54 year-old rich men are their core customer.But this is only a one-sided view.Carefully review customer's information could disclose the hidden business opportunity,obtain accurate market information,and eventually help enterprises to focus their strategic emphasis on the field with biggest development potential.This is extremely important nowadays.Facing customers who are tight with their money,companies could only receive growth when they try their best to obtain bigger market shares.What is the way? Let 'Market Seismological Analysis' help you find an unexpected market.
出处
《中国制衣》
2011年第8期60-61,53,共2页