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基于TAM的RFID-SIM移动支付方式的实证研究 被引量:2

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摘要 以RFID-SIM技术为支持的移动支付方式是我国借鉴国外近距离非接触式支付模式的成功范例。以年轻消费群体这一最主要的移动电子商务参与者作为对象,以科技接受模型作为基础构造假设模型,实证研究年轻消费群体接受RFID-SIM支付方式的影响要素,并提出提高年轻消费群体对RFID-SIM移动支付方式接受程度的对策。
出处 《山东社会科学》 CSSCI 北大核心 2011年第8期143-146,共4页 Shandong Social Sciences
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参考文献6

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二级参考文献20

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共引文献17

同被引文献34

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