纸质媒体的数字化发展方向——浅谈数字出版对新闻出版的影响

Digitalization Development Direction of Paper Media --The Impact of Digital Publishing on Press＆Publication

随着互联网技术的高速发展和互联网的迅速普及，当今社会步入了日新月异的网络时代，数字媒体产业的快速成长，对传统的纸质传媒形成巨大冲击。本文从数字媒体及纸质传媒定义、特点入手，分别具体分析数字出版对报业、期刊业及图书出版业的影响，并相应提出纸质传媒未来发展方向的建议。

With the rapid development of Internet technology and the rapid spread of the Intemet,today＇s society entered the rapidly changing Internet age,the digital media industry＇s rapid growth,the traditional paper-based media a tremendous impact.In this paper,the definition digital media and paper media,features to start,respectively, specific analysis of digital publishing for newspapers,periodicals and book publishing industry,the impact,and propose future direction of the paper media recommendations.