宋代词话传播过程中的控制类型

Cihua's Control Type of Communication Process in the Song Dynasty

任何一种形式的传播都是在社会控制机制下完成的。宋代词话的传播过程也就是对传播内容实施控制的过程。宋代词话传播的控制有些是有形控制,或称为正式控制,如政府、统治者的政策条令、规章制度等宏观的调控与管理;有些是无形控制,即非正式控制,如社会舆论的影响、文化观念的渗透、风俗习惯的浸染等,它们都是宋代词话传播发展的制约性环境与条件。

The spread of any form of social control mechanisms is under completion.Song Dynasty＇s Cihua in the communication process is the implementation of the control of the content of the communication process.some of the spread control on Song Dynasty＇s Cihua are uivible,which is defined as the official control： such as government,the rulers of the policy rules,regulations and other macro-regulation and management;Some are invisible,namely informal control,such as the impact of public opinion,the penetration of cultural values and customs of the dip,etc.,which are the environmental constraints and conditions to influence the spread of Cihua in Song dynasty.