中小企业电子商务关键影响因素的相关分析

On the Influencing Factors of the Electronic Commerce in Minor Enterprises

目前,理论界关于中小企业电子商务影响因素的研究大多是宽泛的,没有对其关键因素做进一步的探讨。为此,在研究中小企业电子商务成功实施的评价指标及其影响因素相关文献的基础上,通过对问卷调查结果的定量分析,指出了评价指标和影响因素之间的关系,并结合山西中小企业现状,分析了影响其电子商务成功实施的关键因素,为山西中小企业成功实施电子商务提供重要参考。

This article mainly analyzes important factors that the electronic commerce succeeded and how to evaluate E-commerce to succeed from the successful E-commerce of key factors at domestic and foreign, and puts forward influencing factors that E-commerce of the minor enterprises in Shanxi succeeded and evaluating indexes that E-commerce successfully carry out, and provides significant strategic decisions in order to the minor enterprises implementing development of the E-commerce.