高职院校体验式公关礼仪课程教学设计探究

Research for Public Relation and Etiquette Experiential Teaching Design in Higher Vocational College

高职院校体验式公关礼仪课程教学要求以社会组织及个人公关需求作为教学设计出发点,将学生道德观和礼仪素养的培养作为主要教学目标,根据多元智能理论对职校生学习特征进行分析,运用体验教学模式组织与实施教学。通过创设教学情境和采取灵活多样的教学方法,让学生主动参与到教学活动中,形成礼仪意识、审美情感并能运用于职业实践活动。

Public relation and etiquette experiential teaching in higher vocational college demanded public relations needs of social organizations and individuals as a starting point for instructional design,ethics and etiquette to the students literacy training as the main teaching objectives,to analyze the characteristics of vocational school students learning according to multiple intelligence theory,to organize and implement experiential teaching.By the creation of flexible and diverse teaching situations and teaching methods,students can actively participate in teaching activities,form etiquette awareness,aesthetic feelings and apply them in professional practice.