郑州市会展业发展相关思考

Zhengzhou Convention and Exhibition Industry Develo-pment Related Ponder

郑州市会展业发展的过程中呈现出繁荣的态势,但其中也存在着很多需要规范解决的问题。本文从郑州会展业的优势、劣势、机遇与威胁四个方面入手,着重剖析郑州发展存在的问题,并给予郑州会展业发展的相关建议。笔者认为,郑州会展业在今后的发展中应注重政府的适当扶持,会展行业协会亟须壮大,朝集团化发展,引入专业人员、借鉴国际经验。

Zhengzhou City,the continuous development of exhi- bition industry in the process showing a trend of prosperity and development,but there are many problems need to regulate. This exhibition industry from the Zhengzhou strengths,weakne- sses,opportunities and threats to the four-pronged approach,fo- cusing on problems in the development analysis of the pheno- menon of Zhengzhou,Zhengzhou,convention and exhibition ind- ustry and provide relevant recommendations.In my opinion, Zhengzhou,in the future development of exhibition industry sh- ould pay attention to the proper government support,much-ne- eded expansion Exhibition Industry Association, the exhibition development group of companies, exhibition plxffessional intro- duction,drawing on international experience,trial and use of new materials.