摘要
尽管刘强东十分不喜欢京东商城被人贴上“中国亚马逊”的标签,但这家被中国电商集体视为“敌人”的对手,依旧一步步循着亚马逊的足迹向前,去年年底,京东商城的“品牌直销”频道上线,500多个品牌,近10万种商品入驻该频道。
From our investigation we found an interesting phenomenon that there are always a lot of fragments enterprises in some aspects of industry chain.Business model is arrangement of trades tructure for stakeholders.If a company creates a reasonable trade structure,many fragments will lower trade cost,improve efficiency and expand their business scale,which will face prospect of building a successful platform to become aggregators.Platform model reduced trade cost.The fragments enterprises once subjected to high cost can concentrate on developing,so popular platform model will generatem ore fragments.
出处
《经理人》
2011年第9期52-54,18,共3页
Manager