阿拉伯媒体中的中国形象分析

China's National Image in Arab Media

作为软实力的重要组成部分,良好的国家形象有助于促进国际交流合作和发挥国际影响力,实现自身发展利益。基于此,本文选择2010年1月至2011年1月《金字塔报》、《利雅得报》和半岛电视台这三家阿拉伯世界具有代表性的媒体,以"中国崛起"和"人民币汇率"问题为考察点,解读中国在阿拉伯媒体中的国家形象及其形成过程,并阐述其形成的原因,最后提出了中国改善和加强国家形象构建的六点建议。

As an important part of soft power, a good national image of one country will help to promote intemational exchanges and cooperation, improve its international influence and achieve its own development interests. Based on this, three Arab representative Media, such as ＂Al-Ahram＂, ＂Al-Riyadh＂ and ＂Al-Jazeera＂ were selected. This research focuses on ＂China Rising＂ as well as ＂RMB exchange rate＂; tries to interpret what the national image of China is in the Arab media and the reasons for its formation. Six recommendations were proposed to improve and strengthen the national image of China.