国际化视角下我国企业多元化经营现状及对策思考

Thought about Status and Countermeasures of Enterprises Diversification Strategy in China under the Perspective of Internationalization

经济全球化深入发展,并购浪潮风起云涌,多元化经营对我国企业具有战略意义。本文从国际化的视角,系统阐述了企业多元化经营的动因,同时,对我国企业多元化经营现状进行了分析。在借鉴国外多元化经营经验的基础上,提出了企业多元化经营的建议及策略。

Economic globalization has made a great progress and acquisition has spread into the worldwide,so diversification strategy is becoming more and more significant.From the perspective of internationalization,this article has systematically described the drives of diversification strategy of enterprises,meanwhile,has analyzed current stations of diversification strategy of enterprises in our country.Then the suggestions and strategies for it have been proposed based on the experience of other countries＇ diversification strategy.