高铁时代郴州旅游业的发展研究

The Development Status and Strategy of Chenzhou's Tourism at High-Speed Railway Times

武广高铁的修筑并正式运营,进一步提升了郴州的交通优势,其对经济社会发展的推动作用突出表现在第三产业——旅游业当中。针对高铁时代郴州旅游业发展的现状和存在的问题,应提升硬件设施,控制好旅游环境承载力,增强旅行社的应对能力,深化各景点之间的联系,改变旅客的过道效应。同时要改革政府的宣传方式,打造郴州精品旅游品牌,并携手沿线城市,打造精品线路,实现互利共赢。

The operation of Wuhan - Guangzhou high - speed railway since 20th December, 2009 has brought us high speed, safety, high transport capacity, and comfortable feeling, as well as potential economic val- ue which is worth our study. Chenzhou, regarded as the most open city of Hunan, is located at the boundary of Hunan and Guangdong, serving as a bond for the two provinces. Chenzhou has benefitted a lot from its convenient transportation. After the Wuhan - Guangzhou high - speed railway is opened, the tertiary - industry of Chenzhou, tourism in particular will reap more in this aspect. This paper analyses the achievements and questions of Chenz- hou＇s tourism in this high - speed railway times so as to provide some suggestions for the development of Chenz- hou＇s tourism at a high- speed railway times