主导与多元,压制与反抗——媒体文化中的意识形态问题

Singleness and pluralism;domination and resistance——The Ideology in Media Culture

媒体文化是当下一个突出的社会问题,"意识形态"有其特定概念和总体概念。凯尔纳对媒体文化中统治的意识形态进行批判,揭示和批评了主导的阶级控制;同时展开性、性别、种族等多元意识形态的批判。媒体文化中存在反意识形态支配的契机,我们一方面提倡媒体素养的教育,促使受众发挥能动作用;另一方面从社会政治运动中得到启示,以探求性、性别、种族的平等与解放。

The development of media culture is one of the most important things in the present age.The ideology has the particular conception and the total conception.Douglas Kellner not only criticized the dominant ideology,and exposed the hegemony of dominant social class;but also criticized the multi-dimensional ideology such as the sex,gender and race dimension.There are chances to resist the ideological control of media culture.On the one hand,we can promote the pedagogy of media literacy which encourages the audience to play a dynamic role;on the other hand,we obtain the enlightenment from some social and political movements and look for the sex,gender,race equality and liberation.