“文化旅游圈”视角下的古都旅游开发——以开封为例

The Tourism Development of Old Capital from"Culture Tourism Circle"——A Case Study of Kaifeng

国内旅游开发趋近成熟,规模效应初显,旅游目的地竞争也应适时调整策略。整合资源、抱团竞争成为区域旅游增强竞争力的重要手段。开封作为"七朝古都",拥有丰富的文化旅游资源,尤其是北宋遗留的历史胜迹非常丰富。在相关研究的基础上,选取开封"宋文化"主题为切入点,以区域旅游整合开发为指导理念,提出文化旅游圈的构想,论述了"宋文化"旅游圈的功能与构建对策,以期为构建此文化旅游圈提出可行性建议。

Tourism development approach to maturity in homeland and here came the scale effect. Also tourist destination competition should adjust strategy timely.It was an important method for regional tourism to compete with the competitors by integration of resources.As the ＂old capital of seven dynasties＂, Kaifeng was rich in cultural tourism resources,especially the famous historical legacies of the Northern Song Dynasty. Draw on previous research papers,the theme selected the culture of Song dyrmsty as the starting point,took the integration and development of regional tourism as guidance idea,raised the idea of cultural tourism circle,also discussed the function of cultural tourism circles and considered how to build and use it in practical activities, trying to give some feasibility proposals to this cultural tourism circle.