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PC之外的英特尔

INTEL SHIFTS TO EMBEDDED SYSTEM
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摘要 对现在的英特尔而言,扩大其以芯片为核心的生态圈已成为当务之急。而嵌入式,正是PC之外的首要战场。 As social networking sites and smart terminals become the mainstream of the society,the embedded system is fast accepted by people and soon shows its great market potential. Advertisement screen,digital signage,GPS system,smart phone...are all its playgrounds. The wide applications of touch screen have sped up the utilization of embedded chips. Though the embedded chip market is relatively small and usually needs customization,thanks to various segmented markets and industries,the whole market is no small than the PC market. Due to the price falls of chips and increasing demands on high performance and multiple functions of chips,Intel,one of the world largest chip manufacturers,has to follow this trend and begins to shift its focus to the embedded system from the traditional PC market. To enter this arena,Intel has to put more resources into its embedded system department. The Vice President of the department,Ton Steenman,said 25%of Intel's embedded system business is from China,which has provided a very dynamic market. For Intel,the immediate task is to shape a new eco-system based on the embedded system and acquire more initiative in this area.
作者 刘琦琳
出处 《IT经理世界》 2011年第19期30-30,32,33,共3页
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