摘要
借鉴百年品牌老刊(如《Nature》和《Science》)的经验,探讨影响科技期刊品牌质量的关键因素。根据办刊实践经验,探讨品牌定位与质量创新。认为,刊社应重点关注作者群的研究方向、期刊的学术质量、编辑与编委队伍建设、信息与数字化出版、市场和国际合作等问题,从而提升英文科技期刊的品牌影响力。
According to the successful experiences of top journals such as Nature and Science, some factors affecting the brand quality of sci-tech journals are discussed. Combining the journals operation practice in Chinese and English, the academic positioning and quality innovation are analyzed, especially some issues about the research interests of author group, the academic quality of journal, the team construction of editors and editorial board members, the informational and digitized publishing, the market and international cooperation should be focused on. Thus the influence of English sci-tech journals can be improved.
出处
《编辑学报》
CSSCI
北大核心
2011年第5期435-437,共3页
Acta Editologica
基金
国家自然科学基金重点学术期刊专项资助项目(51024805)
中国科协精品期刊资助示范项目(B类)
关键词
精品期刊
质量创新
品牌定位
OA出版
国际合作
top quality journal
quality innovation
academic positioning
OA publishing
international cooperation
