两淮盐商文化遗迹旅游开发整合研究--以扬州为例

Integration Study on Tourism Development of Salt Merchant Cultural Heritage of Liang Huai——A Case Study of Yangzhou

盐业是中国封建社会关乎国计民生的产业。自西汉吴王刘濞"诱天下亡人煮海水为盐"起,两淮地区一直为古代中国的盐业中心之一。"扬州繁华以盐盛",扬州因盐而兴。本文以两淮盐商文化遗迹最为集中的扬州为案例地展开论述,分析两淮盐商文化遗迹的开发整合现状以及开发策略。

Salt industry was one of the industries related to national interests and people＇s livelihood in the fedual periods of China. Since Liu Bi （King of the Wu State in West Han Dynasty） tried to attract lamisters to boil seawater into salt, the Huai River Basin Area had long been a hub for the salt industry in ancient China. In particular, the city of Yangzhou prospered through its salt business and was thus the home to the largest number of salt business cultural heritages. Taking Yangzhou as a case study, the paper analyzes the existing state of integrated development and development strategies of these cultural heritages.