基于AHP的灰色关联法在企业战略决策中的应用研究

The Applied Research of AHP-based Grey Interrelated Method on the Corporation's Strategic Decision-making

针对企业战略决策中的战略方案选择定量化问题,建立拟选方案的评价指标体系。在此基础之上,把层次分析法的思想融入到灰色关联法之中,运用层次分析法确定评价指标的权值,以待选方案的关联度作为评价标准,建立战略决策模型。最后,结合实际案例,对模型的建立过程和步骤进行验证,并与层次分析法所得的结果进行比较,证明了模型的可行性和有效性,而且对多方案多指标的决策更能体现其客观性。

Aiming at the quantification problem of corporation＇s strategic decision-making,we build an evaluation indicators＇ matrix of schemes for selection and standardize its evaluating indicators.Based on this,we integrate the AHP into the grey interrelated method and make a AHP-based strategic decision-making model to determine the weights of evaluation indicators by taking the degree of grey incidence as the evaluation criteria.At last we cite a case to confirm the establishment and the solution of the grey interrelated model step by step,and by comparing the outcome of the AHP,prove the feasibility and the validity of the model.The objectivity of the model can be reflected more obviously especially in dealing with the multi-program and multi-indicator problem of strategic decision-making.