摘要
为了提高企业市场竞争能力,渤海钻探工程公司开展了录井服务质量满意度测评。通过建立顾客满意度测评体系,实施顾客满意度测评,将顾客的反馈信息和意见进行统计分析,把顾客的期望应用在公司服务质量方面的改进。通过进行测评实施,总结了顾客满意度测评的经验,从而达到了持续改进服务质量的目的,实现了增强企业的市场竞争能力和企业盈利能力。
In order to increase market competitiveness of enterprises,Bohai Drilling Engineering Company conducted the evaluation on the customer satisfaction degree for logging service quality.Through the construction of customer satisfaction measurement system and the implementation of customer satisfaction measurement,feedback information and opinions of customers were analyzed statistically,and thus the expectations of customers were applied to the improvement of service quality in company.Based on the practical measurement,experiences of customer satisfaction measurement have been summarized,which makes the goal of improving the service quality continually come true,and increases the market competitiveness and profit capacity of enterprises.
出处
《石油工业技术监督》
2011年第9期52-55,共4页
Technology Supervision in Petroleum Industry
关键词
录井企业
顾客满意度测评
质量
logging enterprises
customer satisfaction measurement
quality