基于本科层次的《CI设计》课程教学研究

Teaching of 《CI Design》 Course Based on Undergraduate Level

基于本科层次的设计类学生培养要求,对《CI设计》课程的教学内容和结构、教学方法和考核方法进行了较为全面的研究和论述。根据课程教学内容与知识结构,把《CI设计》课程分为了理论讲授、课外调研、设计实践、上机制作和作品展示及成绩评定等5个环节,并以50个学时为例,分别阐述了各个环节的学时分配和主要内容。此外,针对目前教学过程中存在的问题,提出了重视理论教学、理论与实践并重、加强院系合作、培养学生的团队协作意识等几个方面的解决途径。

Based on the requirement of students majoring design,the paper studies and discusses some aspects about 《CI design》 in detail,such as teaching contents,knowledge structure,teaching method and evaluating method.Based on the teaching contents and knowledge structure,the course is divided into five parts:conception teaching,extracurricular investigation,design practice,producing in computer,production exhibition and grade evaluation.Assume there are fifty hours for teaching in the course,time assignment and major contents of every part are discussed.Moreover,the problems existed teaching are addressed,some solutions are presented for paying more attention to not only conception teaching but also practice teaching,enhancing cooperation between colleges and departmens and training the students' consciousness of team collaboration.