提高马克思主义理论接受效果的策略

The Strategies to Improve the Effectiveness of Marxist Theory

提高马克思主义理论接受效果是推进马克思主义大众化的重要环节。提高马克思主义理论接受效果应从以下四个方面着手:一是向传播者提出更高的要求,要求传播者具备一定的权威性和专业性、公正性和公信力,能够创造良好的沟通氛围,平等真诚地进行对话和交流;二是把内在需要和外部动力结合起来调动接受对象接受马克思主义的积极性;三是利用人际传播、大众传媒、网络平台等途径传播马克思主义;四是创设接受环境,扩大传播范围。

To improve the acceptance of Marxist theory is an important part to promote the popularization of Marxism. The following four aspects should be emphasized to improve the acceptance of Marxist theory： first, higher demands to communicators, who have a certain authority and professionalism, impartiality and credibility to create a good atmosphere of communication ; second, put the internal needs and external power together to mobilize enthusiasm of the Marxist; third, use interpersonal communication, mass media, network platform and other ways to spread Marxism; four, the creation of the receiving environment and expand communication range.