大众传播载体的思想政治教育功能实现——基于对道德模范典型宣传的理性思考

Achievement of the Ideological and Political Education Function of Mass Communication Carrier——Based on the Rational Thinking of a Typical Propaganda of the Moral Exemplar

新时期,大众传播载体越来越成为思想政治教育理论研究关注的热点和实践运用的重要载体形式。探讨思想政治教育的新载体、新途径和新方法,是思想政治教育研究的重点领域和发展趋势。本文以大众传播载体的思想政治教育功能为主题,以道德模范典型宣传为主线,从新闻媒体对道德模范的宣传报道作用及特点出发,对思想政治教育的重要载体——大众传播载体进行探讨,以实现其思想政治教育功能。

In the new era,the mass communication carrier has increasingly become a theory research focus and an important carrier of practical application of ideological and political education.Exploring the new carrier,new ways and new methods of the ideological and political education is focus areas and trends of ideological and political education research.In this paper,exploring an important carrier of ideological and political education,the mass communication carrier,with ideological and political education function of the mass communication carrier as theme,and with moral exemplary typical propaganda as main line,starting from effect and characteristics of coverage of the news media on moral exemplary is analyzed to achieve its ideological and political education function.