浙江中小企业开展竞争情报活动的思考

Considerations about Developing Competitive Intelligence Activities in Small and Medium-sized Enterprises in Zhejiang Province

在阐述国内外竞争情报研究工作发展概况的基础上,分析了浙江中小企业开展竞争情报研究活动的现状,讨论了竞争情报在浙江省中小企业发展中的作用,提出了推动浙江中小企业开展竞争情报工作的设想。

Based on expounding the general development of domestic and foreign studies on competitive intelligence,this paper analyzes the present situation of developing competitive intelligence activities in small and medium-sized enterprises in Zhejiang Province,discusses the role of competitive intelligence in the development of small and medium-sized enterprises in Zhejiang Province,and puts forward some assumptions of promoting the development of competitive intelligence activities in small and medium-sized enterprises in Zhejiang Province.