摘要
针对两个零售商和单一供应商组成的某易逝品供应链,在考虑零售商之间的价格竞争前提下,分析了供应商对零售商实施提前订购折扣销售模式的决策过程。应用报童模型和Stackelberg模型,研究了零售商的最佳订购时期以及供应商的最优折扣因子的制定策略,构建了相应的决策模型,并对模型最优性进行了分析。
An advanced booking discount mode(ABD) is developed for a perishable product supply chain consisting of a single supplier and two retailers.This mode is discussed under the premise of considering the price competition between retailers.Strategies for the best booking time of retailers and the best discount factor of supplier are discussed,according to the Newsboy model and the Stackelberg model.The relevant decision-making model is constructed and its optimality is analyzed.
出处
《工业工程与管理》
北大核心
2011年第5期22-26,共5页
Industrial Engineering and Management
关键词
提前订货折扣
供应链
易逝品
博弈
advanced booking discount(ABD)
supply chain
perishable product
game playing